Billboard
Billboard
Duality: Off-Broadway
Duality: Off-Broadway

FEATURED VIDEO
VIDEO 01
VIDEO 01


Duality began as an acting opportunity, but as a multidisciplinary artist, it was a natural progression to join the producing team and ultimately serve as Creative Director for the campaign's billboard photography. My goal as Creative Director was to tell a complete story through a single image. Unlike film or social media, Playbills and billboards offer only a brief moment to connect with an audience. It was important to distill the emotional arc of a two-hour play into a single frame, creating imagery that could immediately communicate the world, tension, and heart of the story.
Duality began as an acting opportunity, but as a multidisciplinary artist, it was a natural progression to join the producing team and ultimately serve as Creative Director for the campaign's billboard photography. My goal as Creative Director was to tell a complete story through a single image. Unlike film or social media, Playbills and billboards offer only a brief moment to connect with an audience. It was important to distill the emotional arc of a two-hour play into a single frame, creating imagery that could immediately communicate the world, tension, and heart of the story.


Collaborators